Garmin boosts dividend by 20%, reinforcing confidence in future growth
Overview
Garmin delivered a record-breaking performance in 2024, achieving all-time high revenue and profitability across all five of its business segments. Total revenue surged to $6.30bn, while operating income climbed to $1.59bn, driven by robust demand for wearables, outdoor adventure products, and aviation technology. The company expanded gross margin to 58.7% and operating margin to 25.3%, reflecting improved pricing, cost efficiencies, and strong product adoption.
CEO Cliff Pemble emphasized Garmin’s continued growth momentum, fueled by an innovative product pipeline and strategic investments: “2024 was a year of remarkable growth and achievement for Garmin, resulting in record full-year consolidated revenue and record full-year revenue in all five of our segments, as well as record full-year consolidated operating income. We are entering 2025 with continued strong momentum from our robust product lineup and have many product launches planned during the year. I am very proud of what we accomplished in 2024 and look forward to all that 2025 will bring.”
Q4 2024 vs. Q4 2023:
- Total revenue increased to $1.82bn (+23% YoY), reflecting broad-based growth across all segments.
- Fitness segment revenue surged 31% YoY, fueled by strong demand for wearables, particularly Lily 2 Active and high-performance smartwatches.
- Outdoor segment sales grew 29% YoY, led by adventure watches and golf technology, including the Approach R50 portable launch monitor.
- Aviation segment revenue increased 9% YoY, driven by demand for OEM and aftermarket avionics. Textron Aviation’s G3000 PRIME integrated flight deck adoption boosted sales.
- Marine segment revenue expanded 5% YoY, with growth across multiple categories, aided by Garmin’s 2024 National Boating Safety Award win.
- Auto OEM segment revenue surged 30% YoY, driven by higher shipments of domain controllers, despite a $9m operating loss due to high investment costs.
- Gross margin was 59.3% (vs. 58.3% in Q4 2023), supported by pricing discipline and product mix.
- Operating income reached to $516m (+52% YoY), driven by strong sales in wearables and outdoor devices.
- GAAP diluted EPS declined to $2.25 (vs. $2.82 in Q4 2023), impacted by a higher tax rate.
- Pro forma diluted EPS rose to $2.41 (+40% YoY), highlighting underlying profitability.
- Free cash flow decreased slightly to $399m (-4% YoY), reinforcing Garmin’s strong liquidity position.
Full-Year 2024 highlights:
- Total revenue recorded a value of $6.30bn (+20% YoY), marking a new record.
- Fitness segment revenue was $1.77bn (+32% YoY), with adoption of advanced health-tracking features, driving customer engagement.
- Outdoor segment revenue reached to $1.96bn (+16% YoY), with higher adoption of GPS-enabled outdoor devices for hiking, cycling, and extreme sports.
- Aviation segment revenue increased slightly to $876m (+4% YoY).
- Marine segment revenue recorded a value of $1.07bn (+17% YoY), with sales increased across multiple marine categories, particularly chart plotters and sonar systems.
- Auto OEM segment revenue was $610m (+44% YoY), with expansion in domain controllers for vehicles.
- Gross margin increased to 58.7% (vs. 57.5% in 2023), reflecting improved product mix and cost efficiencies.
- Operating income reached to $1.59bn (+46% YoY), with operating margin of 25.3% (vs. 20.9% in 2023), showcasing strong operational execution.
- Net income was also on a upward trend, reaching to $1.41bn (+9% YoY).
- GAAP diluted EPS rose to $7.30 (+9% YoY), despite higher tax rates, while pro forma diluted EPS recorded a value of $7.39 (+32% YoY), emphasizing Garmin’s strong profitability trajectory.
Garmin expects another year of sustained growth in 2025, driven by strong product innovation, expanding market penetration, and improved operating efficiencies. The company forecasts total revenue of $6.80bn (+8% YoY), supported by continued demand across all business segments. Gross margin is expected to remain at 58.7%, reflecting pricing discipline and cost efficiencies, while operating margin is projected at 25.0%, highlighting Garmin’s operational strength. Additionally, pro forma EPS is anticipated at $7.80, fueled by consistent revenue growth and profitability improvements. As part of its capital allocation strategy, Garmin plans to increase its dividend by 20%, reinforcing its confidence in long-term financial stability and shareholder value creation.
The record-breaking earnings report, which beat Wall Street analysts’ estimates, and the company’s bullish outlook for 2025, sent GRMN’s stock price up more than +12% after the report was released, reaching a year-high for the company. This rally appears to have been followed by a slight correction, which took the stock price to around $240 by the end of the day on February 19th.

Author: Ionuț-Adrian Lazar
